A running community identity with energetic social content and event promotion.

Project Overview

LariAH is a small running community initiated and managed with a partner. The community focuses on organizing casual running sessions and promoting healthy lifestyles.

My Role

Developed the visual identity and logo direction, designed Instagram feed and promotional content, created event posters and social media announcements, and maintained visual consistency across posts.

Design Process

The identity combines a bold logo, athletic imagery, teal atmosphere, and bright typographic accents to make community posts recognizable across feeds, stories, and event announcements.