A cozy F&B brand identity for crispy toast, refreshing drinks, and student market-day promotion.

Project Overview

Slice & Sip is a small F&B brand developed as part of a group entrepreneurship project, offering crispy toast and refreshing drinks through a pre-order system.

My Role

Developed the visual branding direction, designed Instagram feed and promotional content, created marketing materials for pre-order and event campaigns, and maintained consistency across all visual outputs.

Design Process

The brand direction uses warm product imagery, cream-toned layouts, approachable typography, and clear menu information to attract students and young audiences in Bandung.